Hailey Bieber Glows with YSL’s New Libre Fragrance - dwwdgmvag.com
CampaignHailey Bieber Glows with YSL’s New Libre Fragrance

Hailey Bieber Glows with YSL’s New Libre Fragrance

Hailey Bieber poses with the YSL Libre Flowers & Flames fragrance.
Hailey Bieber poses with the YSL Libre Flowers & Flames fragrance. Photo: Tyler Mitchell / YSL Beauty

Hailey Bieber is on fire while celebrating the new YSL Libre Flowers & Flames fragrance. The supermodel and entrepreneur fronts a digital series that embodies the spirit of freedom and empowerment.

Photographer Tyler Mitchell captures Hailey embracing her pregnancy, posing with the gold-hardware-adorned perfume bottle and a matching chain necklace. But it goes beyond the perfume.

Hailey Bieber for YSL Libre Fragrance Photoshoot

Showing her pregnant glow, Hailey Bieber fronts the YSL Libre photoshoot.
Showing her pregnant glow, Hailey Bieber fronts the YSL Libre photoshoot. Photo: Tyler Mitchell / YSL Beauty

In another stunning image, Hailey owns a sleek black ensemble, belly bump and all, holding a delicate white lily flower. It’s clear this collaboration goes deeper than a straightforward campaign.

On choosing this moment to partner with YSL, Hailey says, “I’m excited to be one of the women representing this generation and to be a part of this project during such a special time in my life.”

Hailey Bieber models alongside the new YSL Libre Flowers & Flames bottle.
Hailey Bieber models alongside the new YSL Libre Flowers & Flames bottle. Photo: Tyler Mitchell / YSL Beauty

She continues, “This project allows us to show the strengths in self-ownership, confidence, and diversity, and I am very happy to be a part of it.”

Hailey’s involvement with YSL marks a return to the brand following her appearance in the summer ads earlier this year.

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